What is the absolute best laundry detergent?

I have been an Avid Tide user for years and every once in a while I will buy a cheaper brand and hate it. What is the best laundry detergent for the money as well as for the quality?

We tried a generic laundry detergent recently as well, and ended up switching back to Tide due to an allergic reation to the store brand of luandry detergent. Clean is clean - the allergy issue is the one that convinced me to keep spending my money on tide.

personally I LOVE gain, but recently we tried a kroger brand, not sure where you are, but it's dye and fragrance free...and we liked it a lot too...but gain is the best.

I grew up with Tide , mother always used Tide and NOTHING ELSE ! Now, that I am grown, with family, sometimes financially cant buy Tide, and have totally noticed the difference. Only on hard to get out stains, the kid's shirts especially, (and of course my husband underware ) but for the most part, I have done every laundry detergent out their and if you dont want to wash your clothes again, (the ones with stains) use TIDE/w Bleach,,,the best,,,from Shelly in Las Vegas, Nevada